Opportunity Information: Apply for DOS USNATO PAA 2020 001
The U.S. Mission to NATO, through the Office of the Public Affairs Advisor (PAA), released this Annual Program Statement to invite applications to its Public Diplomacy Small Grants Program. The overall aim is to fund programs that strengthen public understanding of U.S. Mission to NATO policies and perspectives. This opportunity is run by the Department of State (U.S. Mission to NATO) under CFDA 19.040 (Public Diplomacy Programs), with funding authorized by the Smith-Mundt Act and sourced from FY2020 public diplomacy funds. Applications were due August 1, 2020, under funding opportunity number DOS-USNATO-PAA-2020-001, and awards are contingent on the availability of funds.
The program is focused on a defined set of strategic themes, and proposals are expected to align clearly with one or more of the priority areas. The listed priority program areas are defense budgets and equitable burden sharing, countering disinformation and misinformation, cyber security, NATO and the Middle East, and counterterrorism. While the announcement does not prescribe specific project formats, it signals a preference for modern, creative approaches, especially those that use digital technology, and for projects that build in meaningful evaluation to measure whether the activities are working as intended.
Target audiences and locations are also tightly framed. Projects should be aimed at European and/or Canadian audiences, and activities are generally expected to take place in Europe or Canada. The notice allows for exceptions only if the applicant provides a clear justification for why activities would occur elsewhere. This makes the program primarily outward-facing, centered on transatlantic public diplomacy rather than domestic U.S. outreach.
Several categories of activities are explicitly not eligible. The grant cannot support partisan political activity, nor can it fund programs that explicitly target a U.S. audience. It also will not fund charitable or development work, construction, or projects that duplicate existing programs. In addition, the announcement emphasizes that grant funds cannot be used for salaries, rent, or general organizational support unless those costs are directly tied to carrying out the proposed project, reinforcing that this funding is meant for project-specific public diplomacy deliverables rather than broad institutional overhead.
On award structure, USNATO anticipated making roughly 3 to 5 awards, depending on award sizes and available funds. Individual award amounts range from a minimum of $5,000 to a maximum of $100,000, with the total amount available listed as "to be determined." The performance period is expected to be 12 to 18 months, and proposed programs should be completed within 18 months or less. The funding instrument is a grant in the form of a fixed amount award. The announcement also notes that continuation funding beyond the initial budget period may be considered on a non-competitive basis if funds remain available, the project is performing well, and continued support is judged to be in the Department of State's interest.
Eligibility is limited to organizations rather than individuals or commercial applicants. Eligible applicants include registered nonprofit organizations such as think tanks and civil society/NGOs with relevant programming experience, nonprofit or nongovernmental educational institutions, and governmental institutions. The Public Affairs Section encourages applicants from the United States, Europe, and Canada, and it highlights an interest in proposals that reflect diversity of viewpoints and backgrounds and demonstrate gender balance where relevant. Cost sharing or matching is not required, which lowers the barrier for smaller organizations that may not have significant external funding to contribute.
Finally, the application rules include a few compliance-related requirements. Each organization may submit only one proposal; if more than one is submitted, all proposals from that organization are deemed ineligible. To receive an award, organizations must have a DUNS number and an active registration in SAM.gov. The notice indicates that applicants should consult the complete announcement (available in the related documents) for full instructions and formatting requirements, but the core message is that USNATO is looking for well-scoped, project-based public diplomacy initiatives that advance understanding of NATO-related U.S. priorities across Europe and Canada, with measurable outcomes and a clear fit to the program's strategic themes.Apply for DOS USNATO PAA 2020 001
- The Department of State, U.S. Mission to NATO in the other (see text field entitled explanation of other category of funding activity for clarification) sector is offering a public funding opportunity titled "U.S. Mission to NATO Public Affairs Annual Program Statement" and is now available to receive applicants.
- Interested and eligible applicants and submit their applications by referencing the CFDA number(s): 19.040.
- This funding opportunity was created on Apr 14, 2020.
- Applicants must submit their applications by Aug 01, 2020. (Agency may still review applications by suitable applicants for the remaining/unused allocated funding in 2026.)
- Each selected applicant is eligible to receive up to $100,000.00 in funding.
- The number of recipients for this funding is limited to 5 candidate(s).
- Eligible applicants include: Others (see text field entitled Additional Information on Eligibility for clarification).
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